We throw the word "badass" around a lot in our coaching practice. So much so that we find every client - and every human - has a different way to define it for themselves (my son thinks baddasses are people who walk a certain way!).

There's clearly no right or wrong way to feel badass - but it's a feeling most of our clients want to embody - it's a recurring theme in so many of the personal mission statements we help them develop in our work together.

And it IS a feeling, it's not a state of being. Being a badass has no finish line, which we love. It's a practice, daily. 

What does badass mean to you?

We'd love to hear. Shoot us an email and share your thoughts? We don't spell check or call the grammar police! [email protected]